(session in the English language with Italian translation)

Andanson will provide fundamental indications addressing with success the enormous basin of potential club users.

He will explain how to promote the sector with the same efficiency that characterizes the communication of the beauty and health areas; he will reveal how to draw potential members from other markets, how to set up an offer (subscription formulas, prices and modalities of payment), simplifying the “product” to adapt to needs of the consumer and emerging trends.

He will also provide valuable suggestions on how to let users live a unique experience that favors a positive word of mouth